Our client: Playgroup Australia
Playgroup Australia is a national not-for-profit, representing state and territory organisations that support over two thousand playgroups across Australia, operating in most postcodes and involving well over a hundred thousand families.
Playgroup Australia wanted to make a submission to the Australian government’s budget process for 2020, and plan for advocacy around the submission.
What we did for Playgroup Australia
Hamilton Stone began by getting the organisation to reflect on its goals and prioritise them. We supported this process by placing those priorities in the context of the fiscal and political environment of the next one to two years.
We synthesised Playgroup Australia’s internal documents and the substantial groundwork they had been doing over the last 18 months, as well as published research about early childhood play. This allowed us to develop a case around each of their key priorities, aligning them with what the Australian government had communicated about its objectives.
More fundamentally, we developed an advocacy strategy for Playgroup Australia that put their goals around program funding in a broader context, giving them options for deeper engagement with government.